Bryony Oakley - Projects

Butter Goods, headquartered in Perth, Western Australia, is a prominent streetwear and skatewear label.

Description

Renowned for its premium clothing and accessories, as well as its distinctive street-inspired designs, Butter Goods has gained worldwide recognition. For the Butter Goods web redesign project, I implemented a fresh approach to enhance the brand's online presence. The redesign focuses on utilising the 'Clash Display' font to infuse a modern aesthetic. Large type and captivating images, all copyrighted to Butter Goods, were strategically incorporated to convey a playful message, resonating with the target audience and enhancing the overall user experience.

Credits

Year

2024

Client

ButterGoods

Role

UX

Strategy

Design

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Butter

$MUD\WTR$

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About

I'm Bryony, a skilled designer working with clients of all sizes and shapes to create beautiful customer experiences. To turn challenging problems into clear, elegant solutions, I collaborate with aspirational brands all over the world.

I aim to ensure that every aspect of my work—from concept to execution—is strategic and purposeful. Working directly with clients enables me to fully comprehend their projects, company, and market. An open line of communication and a common goal are the cornerstones of our working partnerships, which are essential for creating a solid base and scalable designs.