Bryony Oakley - Projects

LENY exists for women who seek balance – between city and serenity, style and substance, boardrooms and pilates studios. Empowering women with enduring clothing that suits their every need.

Description

For Leny, I crafted an end-to-end digital experience that reflects the brand’s refined and effortless aesthetic. From UX strategy to visual design, the focus was on creating a minimal, intuitive journey that allows the collection to speak for itself. Clean layouts, thoughtful interactions, and a considered customer flow ensure a seamless experience from first impression to checkout. Check it out https://lenyclo.com/

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Credits

Year

2025

Client

LENY

Role

Art Direction

Strategy

UX/UI

No items found.

LENY

Butter

$MUD\WTR$

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About

I'm Bryony, a skilled designer working with clients of all sizes and shapes to create beautiful customer experiences. To turn challenging problems into clear, elegant solutions, I collaborate with aspirational brands all over the world.

I aim to ensure that every aspect of my work—from concept to execution—is strategic and purposeful. Working directly with clients enables me to fully comprehend their projects, company, and market. An open line of communication and a common goal are the cornerstones of our working partnerships, which are essential for creating a solid base and scalable designs.